What are hashtag holidays?
You’ve seen a hashtag holiday before, the fun social media trend that brings people together over their shared love of doughnuts with the simple use of a #. But have you ever wondered why they are so popular? Is there really an international cat day, and should your brand jump on the hashtag wagon?
These “holidays” are great ways to generate fun and engaging content to reach not only your intended audience, but also those who might not normally see your content. However, there is a fine line that you need to pay attention to if you do decide to add this trend to your social media strategy.
Hashtag Holiday Calendar
We created a hashtag holiday calendar for 2021 so that you can get a heads up on content creation. There is nothing worse than seeing the perfect hashtag trending at the end of the day, and being unable to jump on that wagon. Always be on top of your content creation with Adrimedia’s Hashtag Calendar for 2021 :
January 2021 Hashtag Holidays
1. Friday, New Year’s Day #NewYearsDay
18. Monday, Martin Luther King, Jr. Day #MLKDay
21. Thursday, Get to Know Your Customers Day #GetToKnowYourCustomersDay
24. Sunday, National Compliment Day #NationalComplimentDay
28. Thursday, Data Privacy Day #PrivacyAware
February 2021 Hashtag Holidays
2. Tuesday, Groundhog Day #GroundhogDay
7. Sunday, Super Bowl LV #SBLV
9. Tuesday, National Pizza Day #NationalPizzaDay
12. Friday, Chinese New Year #YearOfTheOx
14. Sunday, Valentine’s Day #ValentinesDay
15. Monday, Presidents’ Day #PrsdientsDay
20. Saturday, Love Your Pet Day #LoveYourPetDay
28. Sunday, Golden Globe Awards #GoldenGlobes
March 2021 Hashtag Holidays
5. Friday, National Employee Appreciation Day #EmployeeAppreciationDay
8. Monday, International Women’s Day #BeBoldForChange
14. Sunday, Pi Day #PiDay
17. Wednesday, St. Patrick’s Day #StPatricksDay
20. Saturday, First Day of Spring #FirstDayofSpring
April 2021 Hashtag Holidays
1. Thursday, April Fools Day #AprilFools
4. Sunday, Easter #HappyEaster
10. Saturday, National Siblings Day #NationalSiblingsDay
11. Sunday, National Pet Day #NationalPetDay
15. Thursday, Get to Know Your Customers Day #GetToKnowYourCustomersDay
16. Friday, National Wear Your Pajamas to Work Day #PJDay
22. Thursday, Earth Day #EarthDay2021
May 2021 Hashtag Holidays
1. Saturday, May Day #MayDay
4. Tuesday, Star Wars Day #StarWarsDay & #Maythe4thBeWithYou
5. Wednesday, Cinco de Mayo #CincoDeMayo
6. Thursday, National Nurses Day #NursesDay
9. Sunday, Mother’s Day #MothersDay
15. Saturday, International Day of Families #FamilyDay
31. Monday, Memorial Day #MemorialDay #MDW
June 2021 Hashtag Holidays
1. Tuesday, National Say Something Nice Day #SaySomethingNice
4. Friday, National Donut Day #NationalDonutDay
8. Tuesday, Best Friends Day #BestFriendsDay
20. Sunday, First Day of Summer #SummerSolstice
20. Sunday, Father’s Day #FathersDay
21. Monday, National Selfie Day #NationalSelfieDay
30. Wednesday, Social Media Day #SMDay
July 2021 Hashtag Holidays
4. Sunday, Independence Day (United States) #4thOfJuly
7. Wednesday, World Chocolate Day #WorldChocolateDay
17. Saturday, World Emoji Day #WorldEmojiDay
24, Saturday, Tell an Old Joke Day #TellAnOldJokeDay
31. Saturday, National Mutt Day #NationalMuttDay
August 2021 Hashtag Holidays
1. Sunday, World Wide Web Day #WorldWideWebDay
8. Sunday, International Cat Day #InternationalCatDay
9. Monday, National Book Lovers Day #NationalBookLoversDay
10. Tuesday, National Lazy Day #LazyDay
16. Monday, National Tell a Joke Day #NationalTellAJokeDay
26. Thursday, National Dog Day #NationalDogDay
September 2021 Hashtag Holidays
3. Friday, National Lazy Mom’s Day #NationalLazyMomsDay
6. Monday, Labor Day #LaborDay
11. Saturday, National Day of Service and Remembrance #PatriotsDay
12. Sunday, National Video Game Day #NationalVideoGameDay
21. Tuesday, International Day of Peace #PeaceDay
22. Wednesday, First Day of Fall #FirstDayOfFall
29. Wednesday, National Coffee Day #NationalCoffeeDay
October 2021 Hashtag Holidays
1. Friday, World Smile Day #WorldSmileDay
4. Monday, National Taco Day #NationalTacoDay
13. Wednesday, National Train Your Brain Day #TrainYourBrainDay
14. Thursday, National Dessert Day #DessertDay
16. Saturday, Boss’s Day #BossesDay
31. Sunday, Halloween #Halloween
November 2021 Hashtag Holidays
1. Monday, National Authors Day #NationalAuthorsDay
7. Sunday, Daylight Saving Time ends #DaylightSaving
11. Thursday, Veterans Day #VeteransDay
16. Thursday, National Entrepreneurs Day #EntrepreneursDay25. Thursday, Thanksgiving Day #Thanksgiving
26. Friday, Black Friday #BlackFriday
27. Saturday, Small Business Saturday #ShopSmall
28. Sunday, Hanukkah Begins #Hanukkah
29. Monday, Cyber Monday #CyberMonday
30. Tuesday, Giving Tuesday #GivingTuesday
December 2021 Hashtag Holidays
4. Saturday, National Cookie Day #NationalCookieDay
18. Saturday, Super Saturday #SuperSaturday
21. Tuesday, First Day of Winter #WinterSolstice
24. Friday, Christmas Eve #ChristmasEve
25. Saturday, Christmas Day #MerryChristmas
31. Friday, New Year’s Eve #NYE
Obviously you don’t want to use all of these. There are way too many of them, and honestly, some are super niche. However, if you pick and choose your favorite, the ones that resonate with your brand, you now have a lot of new content.
Don’t forget to factor in your existing audience. What do they like? Are there any of these holidays that would resonate with them? The simple act of listening to your audience on what they like can take you a long way!
Remember, it’s called social media. You are creating your content for others, not the other way around. Your audience always knows when you are not being sincere, so make sure that you do a little bit of research on which hashtags to use.
Now that you know which hashtag holiday to use, go forth and create! Or if you are still unsure how to go about social media marketing, contact us today for a free quote!
Adrimedia is a full service graphic design studio located in Orlando, Florida. Bringing brand identity to Florida is a passion for us all. Let us help your business be the very best it can be. Read more from us or Contact us at: info@adrimediadesign.com or follow us on Facebook and Instagram @Adrimediadesign.